Steel makes up more than half the weight of a car and is used not only for the body and chassis but also the powertrain, gearbox, wheels and tyres. Automotive high strength steel grades maintain the safety standards of vehicles whilst improving fuel efficiency, through light weighting. The Company has continuously initiated new product development processes for securing customer approvals in the automotive segment. The strength of these automotive steels is tested well beyond the norm prescribed for their usage. For instance ‘Impact Testing’ of steel used in the under carriage of a car is conducted at subzero temperatures though this it is not required for India. It has initiated the Value Analysis & Value Engineering (VAVE) service to the auto majors in which cross-functional teams of both companies work on re-engineering of component design in order to reduce weight of vehicles. This improves fuel efficiency & less GHG emission.

The automotive sector accounts for roughly 16% of all steel consumption, and for a rapidly growing proportion of steel demand in India and other developing countries. We provides numerous steel products to all the major vehicle manufacturers and component suppliers. We give cut and bend steel as per RCC drawing for TMT bar so that wastage can be saved. We can provide you cut to length steel for flat product so that wastage can be saved. Sector specialists with in-depth understanding of the global automotive industry work closely with customers from the initial design stage of a new vehicle. The Group’s global reach ensures that it can supply and support customers wherever they are.